What is a Leader?

by Jenelle Summers - 15 Star Diamond III Coach

Some Quick Facts

Leaders in this biz believe in and participate in personal development
Leaders know Before & After pics ROCK your business!
Leaders know it’s their business to get results & show them, despite fear
Leaders in this biz add at least 50 people to their network per week
Leaders in this biz are having genuine inbox conversations every.single.day
Leaders ask “have you ever considered coaching?” to at least 5 people/wk
Leaders don’t ask strangers. They build trust & friendships over time
Leaders aim to hit SC monthly, they occasionally fail, but never give up
Leaders are more concerned with their team members hitting SC5 than they are with themselves hitting SC10
Leaders aim for business progress, not perfection
Leaders are more concerned with bettering themselves as leaders to their teams than comparing themselves to OTHER leaders
Leaders add to their team every.single.week and get them started right!
Leaders see potential in their new team members before they do.
Leaders share success stories before technical how-to’s
Leaders know to work with the willing & be there when others are ready
Leaders in this biz speak from their strong belief system, not a script
Leaders act as fitness/health consultants not beachbody salespeople
Leaders duplicate, but put their own BRAND (personality/style) on it
Leaders are taking great pictures and understand the power of visuals
Leaders listen to the National Wake-Up call every.single.week
Leaders track all prospects (everyone they have ever asked about the biz)
Leaders follow up w/brief, genuine conversation & expect nothing in return
Leaders continually seek new ways to better serve their teams & customers

If that seems overwhelming, set some goals, make to-do lists…
That is IF you want to strive for things like consistent rank advancements, Success Club, and/or Elite Coach.

(PLEASE NOTE: the people you’re asking “Have you ever considered coaching?” are NOT the same people you’ve just met that week).

How do you get people more interested in you?

First be prepared; get some credibility. Gain some knowledge and get some results, even if it’s just 5 days of results, it gives you SOME credibility/experience/knowledge.
Secondly, get interested in THEM, follow them, like on their pics, comment on their pics, provide them with something they WANT – info, support, friendship, motivation, tools, ideas, recipes, how-to’s, things you’ve learned .. think outside the box. What do people compliment you on? What are you liked/known for? People may be easily attracted to fitness guru’s but they connect with and JOIN the people who show *genuine* interest in THEM – the coaches who are talking to them, giving them tips, info, resources, ideas, support, etc. If your interest is not genuine, they can tell. Don’t try to find customers or coaches… find new friends! Inspire fitness/health to attract like-minded, and from there, .. ENGAGE in conversation to make new FRIENDS. If you get to know them & you know how you can help them w/products or the business, the rest will fall into place. Be cool about it.. put yourself in their shoes.

If what you’re saying to someone would be okay for YOU to hear from someone given you were in their same situation & circumstances, then trust it’s okay for THEM to hear.

How to Host your First Challenge

by Jenelle Summers - 15 Star Diamond III Coach

STEPS TO TAKE

1. INVITE.INVITE.INVITE

Find out if they’re interested.
Post about it w/an inspiring picture; before & afters are best!
Personally message/email people who’ve talked about wanting to lose weight, get fitter/healthier/stronger, etc.
Email your customer database; your subject line is CRITICAL

Tips:
1. Don’t overwhelm them with too much information
2. Don’t send details of the challenge yet! See #2. Knowing someone’s goals & how you can help them is the priority.

2. Ask questions . . .

What are their goals?
If they reply to your invitation or if they reach out to you first.”Awesome! I”m excited you’re considering the Challenge. Even if this challenge isn’t for you, I want to be able to help you. So what are your goals.. weight loss, adding muscle, eating better…??”

Tips:
1. Slow down;ask questions to understand their REAL motivation.
2. The deeper their motivation, the stronger their commitment.

3. Given their reply in #2, recommend what program(s)/products would work best!

If they want more information or have an objection.
“I have no doubt this challenge group will help you [repeat their needs and wants from step 2].
Let’s look at some other options.. what do you feel is your biggest struggle..fitness or nutrition?”

Tips:
1. Give options with empathy toward their situation and needs.
2. Ask more questions to make sure what you’re recommending is in line with what they WANT.
3. Make a recommendation that makes sense, whether it involves a sale or not.. credibility, honesty and trust is key!

4. SHARE COMMITMENTS & EXPECTATIONS.

After they watch the video and still show interest in your challenge group.
“I’m glad you’re serious about [repeat their needs and wants from step 2].
I have no doubt this challenge group will give you the absolute BEST results. We all work together and help each other throughout the entire program.
Here are the commitments:
- Purchase a challenge pack OR product by [date]
- Start the (30/60/90) day challenge group on [date]
- Work out at home and drink shakeology daily
- Interact daily in a private Facebook group page
- Share your goals
- Receive daily personal coaching from me and support from other challenge group members to help achieve your goals.

I think you’ll LOVE what comes of this! Sound like a plan!?

Tips:
1. Be clear and direct.
2. You want them to succeed, so set the expectations.

5. HELP THEM WITH NEXT STEPS.

Offer the best customer service.
Use the coach mobile app if you’re enrolling them in person
Ask them to message you once the order is placed so that you can make sure it went through OK and secure their spot in the group!

All About Hashtags

by Chelsea Pearson - 6 Star Diamond Coach

Do you have a HASHTAG game plan?

Well, I'm going to help you build one, right now. Hashtags are a big deal. Major. Other than the random "stumble upon", you need to be found. I want big things to happen for you. I want you to be insta-famous. I am standing by the Haagen-Daz in the mall food court waiting for your talent to walk by so I can hand you my card. People NEED to know you.

Hashtag 101. #Have #You #Seen #These? Inserting a "#" before a word magically turns that word into a searchable term that other Instagrammers use to find someone exactly like you based on the words you choose. Hence "hash" + "tag". Fancy.This is how we help people find you!

1. STRANGER DANGER IS NOT RELEVANT HERE
Your account must be public or your posts won't be listed. If your posts are set to public, you can add tags to your photos and videos that will make them visible on public tag pages and people will find you. The kind of people looking for what you hash tagged.

2. STRATEGIC PLACEMENT
Insert your hashtags as a comment on your own picture, not in the caption. It still works! Trust me on this one, unless of course the hashtag is ironic and part of the caption. You want to maximize your hashtagability and use as many hashtags as possible. You can use up to 30 hashtags at a time, per photo. More tags, more people, more reach, more YOU up in everyone's grill. You also want to make sure your caption looks clean and pleasing to the eye. Too many hashtags in the caption and it looks a little crazy, a little desperate. You can go incognito as a comment.

After you tag your post with a hashtag, you'll be able to tap on the hashtag to see a page that shows all photos and videos people have uploaded with that hashtag. You'll see exactly what your future followers will see, and you'll notice you are in a sea of other people who #hashtagged the same thing as you. Keep that in mind as you design and upload photos to your IG -- you want to stand out in that sea of selfies.

3. DON'T GET LOST IN THE SHUFFLE
You will notice that when you click on the hashtag there will be a number of posts with the same hashtag. You are swarmed with competition. If you tag something like #instadaily (with 125 million posts), your post that starts on the top of the list (most recent photos at the top) is going to get pushed down into the depths of IG never to be found again. You may get a few likes here and there from the select group of people looking at #instadaily at that very moment, but you probably won't get a follower that has been looking for someone exactly like you and found you at that very moment.

So, this is where we start to get smart with how we hashtag. By the way, congratulations. Whether you are doing this for fun or for a new business, you now officially have a marketing strategy and have earned yourself a huge pat on the back. I now pronounce you, legit.

4. REDUCE, REUSE, RECYCLE
You don't have to constantly develop content, boo. You can re-hashtag your old posts and rejuvenate them. The kicker is, you can't use a hashtag that you've already used. Once it's been used, it has no hope of getting to the top again. My best advice is to create multiple sets of 30 hashtags and save each set onto a separate "Notes" entry on your phone. Then you're locked and loaded, ready to copy and paste without a having to rethink and retype all of those hashtags.

What I recommend is creating multiple groups of 30 hashtags with approximately the same number of posts associated with that hashtag. Let me explain why. If you use a hashtag that has 5,000,000 other posts and expires in 5 seconds, you have a very limited time in which those hashtags are "active" and relevant -- then you're down the tube. So, bunch together 30 hashtags with approximately the same number of posts and when you find that your post has disappeared, move on to the next 30.

Theoretically, you could have 100 different sets of 30 hashtags, starting with approximately 20 million posts all the way down to 500 posts. Use them all up and get the most bang for your buck. You'll find that people will FIND you! The longer you linger in relevant hashtag feeds, the better chance you will have to be found and be followed.

This may take a few hours to collect all the relevant tags, but you have NO idea how big of a deal this is. You now have an arsenal of tags that you can simply copy and paste. It's a little extra energy for a huge return on that energy investment. And you can't tell me you don't have time -- I'd love to add up all the time we spend mindlessly scrolling IG -- you've got the time. Make the time. If you tag it, they will come.

Hope this made your day and your brain explode